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The Salmon Pairs Well with Miles Davis

An interesting study sponsored by Unilever took a look at how background music and sound alter the perception of taste. Among other things, that "foods seemed to taste less salty or sugary as the noise level increase – and more so when noise decreases."

How much is that hot dog in the window (tax included)?

Nudging kids to health

This is a quick follow up on my recent post, "How to get kids physically active? Reward them!," which describes a commercial offering (Switch2Health) targeted at kids that provides them with incentives for engaging in physical activity.

A fun twist on skip-stop elevators and stairs

If you haven't already, check out this video

It's a great example of nudging people to take the stairs.  We addressed this idea at our Spring Conference in the context of employers as choice architects. 

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